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In our previous blogpost on Content Marketing, Testimony wrote, “if a picture says a thousand words, then a video probably says a billion.” This statement is simply profound! Suppose you consider how easy it is to obtain information through audiovisual materials such as videos, you will have a glimpse into the combined power and potentials […]
The digital age is already upon us. It is obvious in the way we interact over the web. It also applies to our social media marketing strategies for business purposes. If you’ve ever searched for tools to use to grow your business’s visibility online, then no doubt you would have come across the term social […]
Has anyone ever told you, “Hey, don’t you think you need a website for your business?” In our world today, what makes a business a frontline brand is vastly different from what it may have been a decade ago. The meaning of content marketing and what it entails has changed drastically. Direct mails, newspapers, radio […]
Content Marketing – This term is almost everywhere these days. But this article intends to explain in simple terms what it is and how it can help your business. But before explaining content marketing, we must first understand “content” and “marketing.” What is content? Content in the most basic form refers to information. Information that […]